Solmetric Certified as a B Corp
April 22nd 2010, Sebastopol, California
Solmetric is proud to announce its certification as a B Corporation. Solmetric designs and manufactures tools for the solar installation industry, including the popular SunEye shade analysis tool and PV Designer software. B Corporations are a new type of corporation which uses the power of business to solve social and environmental problems. B Corporations are unlike traditional responsible businesses because they meet comprehensive and transparent social and environmental performance standards.
In addition to developing products that help improve the environment, like tools that make solar systems and those who install them more effective, Solmetric also follows environmentally and socially responsible guidelines in running its business. These guidelines include donating 1% of its products and 1% of its personnel time to non-profits, and using sustainably manufactured materials in its products. For example, the plastic enclosure for the SunEye-210 includes 21% post-consumer recycled plastic--an achievement that is virtually unheard of in the world of electronics enclosures. “Solmetric is committed to running our business in a socially conscious way,” says President and CEO, Willard MacDonald, “and becoming a B Corp gives us a framework and community within which to further this commitment.” For more information about Solmetric, visit: www.solmetric.com.
About B Corp
Certified B Corporations 1) meet rigorous standards of social and environmental performance; 2) legally expand their corporate responsibilities to include consideration of stakeholder interests; and 3) build collective voice through the power of the unifying B Corporation brand. As of February 2010, there are over 280 certified B Corporations from over 50 industries, representing a diverse multi-billion marketplace.
About B Lab
B Lab is a nonprofit organization dedicated to using the power of business to solve social and environmental problems. B Lab’s primary initiatives are: 1) building a community of Certified B Corporations to make it easier for all of us to tell the difference between “good companies” and just good marketing; 2) increasing adoption of the GIIRS impact rating system to drive institutional investment to high impact global private equity investments; and 3) advancing supportive public policies, including creation of a new corporate form -- like the recently introduced Benefit Corp legislation in Vermont -- and incentives for sustainable business -- like the recently passed B Corp tax break in Philadelphia.